Arief Rahman AR. THE INFLUENCE OF CELEBRITY ENDORSERS AND PUBLIC RELATIONS ON IMAGE OF PRIVATE UNIVERSITY AND INTEREST IN STUDYING AT LP3I POLYTECHNIC JAKARTA. NIAGARA Scientific Journal [Internet]. 2023 Sep. 27 [cited 2024 Dec. 22];8(2):89-109. Available from: http://kampus.stiabanten.ac.id/ojs/index.php/niagara/article/view/122